Swiss WorldCargo creates 'engaging user experience' with new website

Swiss WorldCargo has released a new customer website that can be used on a range of devices and provides greater visibility of cargo.



The cargo division of Swiss said it had designed the new website after holding months of seminars with customers around the world to understand their needs and to create an ‘engaging user experience’.



“Apart from enhanced and renewed content that better reflects the business strategy of Swiss WorldCargo, a social media feed and an improved track and trace feature have been implemented,” the carrier said.



“The website provides enhanced transparency and more actual information regarding the shipment status to Swiss WorldCargo’s customers which results in an improved customer service.



“Further, a new route finder offers enhanced timetable functionality with a wider display of routing options and pharma capability information for each routing.”



The new website went live on March 1 and new features will be added over the course of 2017.