Qatar Airways and Qatar Tourism Reveal thrilling entertainment projects taking place during the FIFA World Cup Qatar 2022TM
Doha, Qatar – With the countdown to hosting the world’s largest football event advancing, Qatar Airways Group and Qatar Tourism unveiled major events to provide football fans with world-class entertainment including Qatar Live – which hosts more than 60 international artists throughout the World Cup.
Over 10 projects have been developed for the event with partners including Qatar Tourism, Supreme Committee for Delivery and Legacy and Qatari Diar. The airline announced the development of beach clubs, fan zones and theme parks, in addition to hosting Qatar Live, Daydream Music Festival, Lusail Boulevard brand activation, Qatar Airways Sky House, Winter Wonderland and the naming ceremony for the MSC World Europa cruise ship.
At an insightful press conference, Qatar Airways Group Chief Executive, His Excellency Mr. Akbar Al Baker was joined by FIFA World Cup Qatar 2022™ Chief Executive Officer, Nasser Al Khater and MATAR Chief Operations Officer, Eng. Badr Al Meer.
“Today we see the breadth of what can be accomplished when aviation and tourism work together. We are very proud to announce a wide range of world-class live entertainment coming to Qatar to celebrate the most exciting tournament that will take place in the Middle East. We look forward to our locals and tourists alike having the best of the entertainment industry readily available for their enjoyment,” said Qatar Airways Group Chief Executive Akbar Al Baker.
Chief Executive Officer, FIFA World Cup Qatar 2022™, Nasser Al Khater, said: “Qatar is ready to welcome the world and host a unique edition of the FIFA World Cup – the first to take place in the Middle East and Arab world. Fans can expect top-class international football and a vast array of entertainment options. The live acts announced today by Qatar Airways and Qatar Tourism are sure to excite fans from everywhere as they prepare to descend on our country for an unforgettable festival of football, fun and entertainment.”
Chief Operating Officer at MATAR, Engr. Badr Mohammed Al-Meer, noted, “MATAR is ready for the much-anticipated FIFA World Cup Qatar 2022 and we look forward to welcoming fans for the mega event. We are introducing exciting activations at Hamad International Airport and Doha International Airport, which will embody the spirit of football and make this truly a once in a lifetime experience.”
FIFA Onboard Experience
The Official Airline Partner for FIFA World Cup Qatar 2022™ sets the stage with a unique onboard cabin experience. Passengers will have much to look forward to when travelling with Qatar Airways during the football season, with a special range of FIFA World Cup themed products and activations.
The football-inspired cabin includes FIFA limited edition amenity kits, souvenir cushions, headphones, dining menus and football jersey-styled loungewear. Young traveller packs and plush toys have been especially curated for our younger fans.
The Official Airline of the Journey Qatar Airways Oryx One In-flight Entertainment system will be home to more than 180 football related titles including an exclusive interview with FIFA president Gianni Infantino. During FIFA World Cup Qatar 2022™, passengers can enjoy complimentary livestreaming of World Cup matches and other major sporting events directly from passengers’ personal devices.
Beach Clubs
Doha Sands is one of Qatar’s newest beaches where live music, dancing and dining come together for an unforgettable experience. Locals and tourists can enjoy Doha’s classic food kiosks for a range of culinary options.
Named after Doha’s prominent district, West Bay Beach is a public beach shoreline that is set to offer families a range of water sports activities, and accommodate up to 1,500 guests. Sports fans can also enjoy the first-of-its-kind Fuwairit Kite Beach, built on Qatar’s northern coast, the resort offers thrill seekers spaces to relax and unwind after a day’s activities.
Fuwairit Kite Beach Resort
Situated on pristine coastline next to a natural lagoon, the resort offers kite surfers an ideal setting to practice their sport. With a total of 50 rooms, the resort offers 40 beach-front rooms, where guests can enjoy various facilities including pool, yoga pavilion, Padel courts, an outdoor cinema, and a state-of-the-art gym.
Qatar Live
Qatar Live, a series of concerts will engage audiences with performances from Enrique Iglesias, Black Eyed Peas, Maroon 5, Post Malone, J Balvin and Robbie Williams. Alongside these world-renowned artists, Qatar Live will bring back the Daydream festival with this year’s new stage the Magic Lantern. Daydream Qatar 2022 will be headlining the biggest DJ line up seen in the Middle East, with Alesso, Alok, Armin Van Buren, DVLM, John Newmam, Major Lazer, Tiesto, & Tinny Trumpet, with many more global artists to be announced ahead of the tournament. Additionally, the airline and its partners will schedule family theatre circus musical performances including The Enchanted Prince, and Pinocchio. The Qatar Live series has been organised by the international event management company Alchemy Project.
The Coca-Cola Company will be sponsoring Qatar Live allowing attendees to sip on their favourite beverage while enjoying the various shows.
Winter Wonderland
Lusail Winter Wonderland is a remarkable theme park located on Al Maha Island, in the heart of Qatar’s entertainment district, that is set to open to the public in November. This unique theme park will feature more than 50 exhilarating rides and attractions including the Qatar Airways Forest Train inside the Qatar Airways Festive Forrest, the Flume ride Arctic Splash, a giant Ice Slide, The Galleon, the Ooredoo 5G Rollercoaster, and the Ain QNB which is a 150 ft Ferris Wheel.