LuLu Group launches new fulfilment center in KSA

The Kingdom of Saudi Arabia is rapidly emerging as the region’s forthcoming logistics hotspot, with concrete steps taken to attract both local and foreign capital.

The UAE-headquartered retailer, LuLu Group launched a new fulfilment center in Dammam, Saudi Arabia, as part of the group’s strategy to expand its e-commerce offering to new markets across the region.

“We are proud to launch the fifth fulfillment center of the group across the GCC and second in Saudi Arabia. This new logistics hub will definitely strengthen our regional operations with safe, convenient, and faster service in organizing orders and getting it delivered to customers’ doorstep,” LuLu Hypermarkets Saudi Arabia Director, Shehim Mohammed said, adding that the group aims “to reach online shoppers at the quickest possible time with the freshest quality of products. All our vehicles are custom-made to preserve the freshness as well as to maintain world-class hygiene and food safety standards.”

The 30.000 square feet facility features the market-latest warehouse management system (WMS) as well as innovative tools to organize and oversee inventories of various product categories.

Moreover, the center comprises temperature-controlled compartments, in-house food preparation amenities to ensure hygienic food handling and a dedicated fleet for timely last-mile deliveries.