Etihad Cargo Elevates Customer Experience with Instant Offer Rate (IOR) Tool

Published: Monday, November 20, 2023

Etihad Cargo has launched an Instant Offer Rate (IOR) tool to streamline the shipment booking process, provide faster response times and offer improved levels of customer service.
Developed in collaboration with IBS Software, Etihad Cargo’s IOR solution is designed to enable the carrier to boost efficiency by reducing pricing transaction times by up to 70% in its online booking portal.
Utilizing automation, the IOR feature means prices are instantly generated based on five key booking and flight parameters, including density, departure day, direct and indirect flights, flight demand and requested services.
Using this data, the IOR solution will provide the “best available price to customers within a few seconds, offering a seamless, user-friendly booking process”, said Etihad Cargo.
“Since launching Etihad Cargo’s revamped booking portal, the carrier has continued to add features that enhance the customer journey, making it easier and more intuitive for partners and customers to make bookings,” commented Leonard Rodrigues, head of revenue management and network planning at Etihad Cargo.
“By giving portal users instant access to prices based on their unique requirements, partners and customers have all the tools they need to make a booking within seconds and with the confidence their cargo will be transported across Etihad Cargo’s global network safely, securely and reliably at the most competitive price.”
The launch of the IOR solution is the latest feature to be added to Etihad Cargo’s booking portal, following the recent addition of features enabling the booking of cats, dogs and dangerous goods.