Avianca Cargo Revamps GSSA Network in Strategic Markets to Enhance Sales and Customer Service

Avianca Cargo has announced a reorganisation of its GSSA network in several key locations as part of its transformation process.

The Colombia-headquartered airline said that GSAs joining the new network include ATC Aviation for Germany, Hit Cargo for Amsterdam and Brussels, Hermes Aviation for the US, GSA Force for Chile, GOCargo for China and Hong Kong, and ECS for India, Korea, and Japan.

The company said it held a “massive bidding process” where companies were asked to demonstrate their “values and desire to boost sales”.

“As part of the company’s transformation process and with a firm commitment to delivering better service levels to its customers, Avianca Cargo redesigned its GSA network and announced new partnerships that will allow it to continue working closely with specialized teams in different key global markets,” the company explained.

Juan Correa, vice president of sales at Avianca Cargo, said: “We reconfigured our sales agents’ network to further strengthen our presence in strategic markets. We relied on collaborations with best-in-class business partners with extensive experience in cargo sales.

“Combined with Avianca Cargo’s wide network and value proposition, it will contribute to our tireless pursuit of new opportunities and efficient solutions to continue offering an exceptional customer service.”

The cargo airline said that in the coming months it would continue to announce new changes on different continents, prioritizing efforts to ensure a coordinated sales approach and expand its global cargo offerings.