BIAL, ThoughtWorks launches BLR Airport app
Bangalore International Airport Limited (BIAL) in collaboration with ThoughtWorks, a global technology company, recently announced the launch of the BLR Airport app, as part of its digital platform offering. Through the digital platform bouquet of services, BIAL aims at revolutionizing the travel experience at the Kempegowda International Airport, Bengaluru (KIAB) through a combination of digital technologies that include the Internet of: things, people, services and data. The airport will build on its existing technological capabilities to engage with its customers and provide integrated services across various touch points. The newly built digital platform’s innovative potential will keep adapting to the Bengaluru airport’s evolving digital needs. Through these efforts BIAL aims to future-proof its airport operations and services by making meaning of the abundant digital data available and create a more personalized, just-in-time travel services.
The airport app includes a number of useful features to help simplify the passengers airport experience. Customers will find the BLR Airport app easy, engaging and simple to use. The navigation provides an intimate interface with real-time flight information and commercial offerings. Available on iOS and Android platforms, the app is designed to provide customers with the best of airport navigation powered by Google Indoor Maps (the first Indian Airport to use Google Indoor Maps), context-specific operational and commercial notifications powered by beacon technology deployed by leveraging leading industry standards.
BIAL’s digital partner, ThoughtWorks, undertook a detailed study of 14 leading airport apps, to ascertain the most powerful features for the ‘BLR Airport’ app. The key features of the app which is aimed at giving travelers an ‘airport in their pocket’ experience allows flight tracking, provides timely updates related to flights and gates, shares special Retail and F&B offers. For Android users they get an additional feature of one touch WiFi connectivity. The app’s underlying design principle is maintaining an easily navigable user journey through intuitive design and is based on the airport’s philosophy of providing its customers a ‘Naturally, Easy Experience’.
In June 2016, BIAL introduced a Twitter hashtag #Flightstatus an automated notification feature that allows passengers to receive flight status on their social channel. The Twitter hashtag was introduced as part of BIAL’s ongoing efforts to engage with its audiences on social platforms.
