Abu Dhabi Duty Free is celebrating the Ramadan season with various activities and initiatives aimed at spreading the spirit of this holy month throughout the capital’s airport.
Abu Dhabi Duty Free is actively engaging passengers with the essence of Ramadan, educating guests on what this month is all about. Screens across the airport terminals will be showing videos on the habits and traditions strengthened in Ramadan, and several entertaining activities will also be taking place. These include: live weavers, displays of Al Ghadeer traditional UAE crafts and the unique woven products of the local brand Tegaya which is supported by the Khalifa Foundation; a Ramadan themed Souq in Terminal 3; and famous UAE cartoon characters, Hamdoon and Hamda will be in the airport greeting and interacting with young passengers. A traditional photo booth will also be available for all passengers to enjoy, as well as fragrance pop-up shops by local brands, Ajmal and Amouage.
The food and beverage outlets will also be supporting the Ramadan theme by offering special Iftar menus at discounted prices, and water and dates will be distributed at the time of fast breaking. Special Ramadan gift boxes will be handed out by Choco Dates, Petit Gourmet and Zadina Dates.
Saoud Al Shamsi, SVP Commercial at Abu Dhabi Airports, commented: “Ramadan is a great season to reflect on the values and traditions embedded in the UAE culture and to allow our international mix of passenger to get a taste of the authenticity it brings. Our goal is to continue to develop the airport environment by not only offering our guests irresistible shopping deals, but also giving them the opportunity to experience what Abu Dhabi as a destination has on offer, whether in hospitality, luxury, or entertainment.”