Noatum enters Egypt’s maritime market with acquisition of Safina Shipping Services
Cairo, Egypt: Noatum Maritime, an AD Ports Group company, has acquired a majority stake in Safina B.V., a leading provider of maritime agency and cargo services in Egypt and across the Middle East region. The deal is expected to close in Q3 2024.
The Emirates news agency WAM reported the acquisition by Noatum Maritime marks a significant milestone in its strategic growth as it leverages Safina’s expertise, capacity and reputation in Egypt’s maritime agency market. The move will also help in the company’s ongoing expansion across the Mediterranean, which recently included the launch of its offices in Türkiye.
Along with its growth in the Middle East region, which represents a key market for the company’s global strategy, the move also integrates well into AD Ports Group’s broader presence in Egypt, which was recently marked with the signing of concession agreements for the management and operation of cruise and Ro-Ro terminals at Safaga, Hurghada, Sharm El Sheikh and Sokhna ports.
Safina has evolved as a key player in the Egyptian maritime industry, offering comprehensive agency services and maritime logistics to shippers serving the metals, minerals, and fertilizers sectors.
Safina is situated across six strategic office locations, including its headquarters in Cairo which allows it to provide agency services across 15 Egyptian ports, offering liner and tramp agency services as well as transit services through the Suez Canal. Safina enjoys a sizeable market share in both Mediterranean and Red Sea Egyptian Ports, inclusive of Sokhna, Adabiya, Damietta, Port Said and Alexandria.
Terry Gidlow, Chief Executive Officer, Noatum Maritime, Noatum, Logistics Cluster, AD Ports Group, said, “Welcoming Safina into the Noatum Maritime family aligns perfectly with our vision for growth. The move enhances our presence in key markets and enables us to strengthen our service offering across Egypt, the Middle East and North Africa, providing for greater flexibility and opportunities to meet our customers’ needs. By leveraging Safina’s four decades of experience and local expertise, we aim to further optimize our operations, strengthen customer relationships, and drive sustainable growth.”
Safina will be rebranded as Noatum Maritime Egypt in due course and be integrated into the Noatum Maritime ecosystem. Its founders will retain a minority stake in the business and continue to support the growth of the company.